Outreach and PR Resources


Getting events on the BYU campus calendar

To put an event on BYU's campus calendar, visit calendar.byu.edu and go to "Select an Event" in the upper right hand corner. Fill out necessary information for your event and include an appealing event description and image. Make sure that your department has approved the event information before submitting the form. Once you submit this form, your event information will be reviewed by campus editors and will be added to the calendar within several days.

Tips for making your event stand out

  1. Make sure your title is short, simple and descriptive. Note: the title doesn't necessarily have to be the event; it should highlight the most important and/or recognizable aspect of your event.
  2. Including an image will not only draw more attention to your event, but it will also add more explanation to your event. Images with less details will work better, so opt to not use an image of a flier (byuphotos.com is a great resource for high-quality images). Images must be 300x200 px so use an editing tool such as Photoshop or Ribbit to resize you image before uploading it.
  3. Use your description to really sell your event and to outline your event's who, what and why. Don't repeat details that will already be shown such as place, date and time of the event.
  4. Always optimize the other aspects for your event. If your event has multiple times throughout a day, click to add times. If your event spans over multiple days, click to add dates. Include the full building names for those who may not be familiar with acronyms and always "Add Map" for your location by dragging the location icon to your event location. Also, always include contact information.

 

 

Getting events on the FHSS calendar

If you would like to include your event on the FHSS calendar or have the college outreach team and writers promote your event with an article or social media, contact Laura Ricks at laura.ricks@byu.edu.

 

 

Poster and design assistance

To request design and/or printing services visit fhsscomputing.byu.edu and select "Make a Media Request." Please make requests in advance so that the FHSS Design team has time to complete your request. Estimated times to complete requests are as follows:

The maximum width for poster printing is 44 inches and all posters that will be displayed in the KMBL lobby will need to be approved by the FHSS Dean's office. Since the times above are estimates, contact the FHSS Design team after submitting your request to get a better idea of how long your project will take.

 

 

How and where to schedule department posters

Poster requirements and scheduling

Poster scheduling:

Under the FHSS Dean's Office supervision, our student assistants will track the poster advertising for the college for both the JFSB and KMBL.

Poster requirements:

 

Digital signage

FHSS controls the large monitors on the southeast corner of the first floor basement of the JFSB and the KMBL lobby. Below are the requirements for advertising on those screens:

 

How and where to schedule A-frames

A-frame signs are scheduled through the BYU Sign Shop. They are located in the Brewster Building in room 196. A-frames come in black or white and can be rented for $5 per day per sign or purchased for $85. These prices do not include the price of the sign itself. To fit in the frames, sign dimensions should be 24'' x 36''.

There is not a time limit for renting the frames. However, renting can get expensive, especially if you are renting a large number of signs. There is no set limit as to how many A-frames you can rent at a time. A-frames can be placed at most locations on campus as well as the location will benefit your event.

 

To order A-frames or signs for advertising, visit plantwo.byu.edu and submit a work order request (located on the left side of the page). In the description box, for an A-frame note the color you would like, if you would like to rent or purchase the frame and if you would like the frames delivered to a specific location. If you would like to purchase signs, describe the color, dimensions and wording. Once you submit your work order, you will get a confirmation email with a number that will be linked to your account and order. To schedule an A-frame for your event, contact the BYU Sign Shop no later than four days before you need the signs.

 

For more information, contact the BYU Sign Shop at 801-422-2324 or signshop@byu.edu.

 

 

Video and Photo for Events and Lectures

To request video or photo coverage of your event visit fhsscomputing.byu.edu and select "Make a Media Request." If you need a recording of a class lecture, a small photoshoot or simple video editing done, your request should be submitted no later than 3-4 business days before the date you need video or photo services. Other projects require that you contact the FHSS Video team with more advanced notice.

Social Media

Social media is a great tool to share department information and news, promote activities, and cultivate a personal community of current students, interested students and alumni. As a general rule of thumb, for every one time you post you should engage with your followers at least four times. While liking posts is good, commenting and sharing posts is better.

 

Story Ideas and Shareable Content

If you're looking for story ideas for newsletters or magazines, the Cougs You Should Know section on the BYU alumni website is a great resource. You can use entire articles as long as you attribute the articles to the author. Search the page for individuals and alumni who graduated from your department or who have had achievements in your department's field.

If you need high-quality and high-resolution photos for your publication or site, BYU Photo is another great resource. Your department may use photos on the site as long as you correctly attribute BYU Photo. For more information, see BYU Photo terms and conditions and copyright policy.